Opinion.


Born in 1982 in Funchal, Madeira, Portugal. Graduated in Sociology with a major in Social Politics at Minho University, a Postgraduate Degree in Marketing and Communication at Leiria Superior School of Education and Social Science and a Executive Master Management in Digital Transformation at Católica Lisbon Business & Economics. From 2008 to 2011 was a Communication and Marketing Consultant at Portobay Hotels & Resorts. Member of the Portuguese National Assembly since 2011, she became Member of the European Parliament in 2014. Won in 2016 the MEP Awards for her work in the category of Tourism. She is the EPP coordinator of the Steering Group of the Tourism Task Force at TRAN Committee, Vice - President of the working Group on Tourism at SMEs Europe, Vice- President on Outermost Regions of the SEARICA working Group member on the Fisheries Committee. 

4 April 2022

Tourism and the ability to innovate

1. The universe of the Tourism sector is mainly composed of micro, small and medium-sized companies, primarily inserted in an ecosystem of hotels, bars, and restaurants. […]
1 April 2022

Belgian embarkation tax exposes lack of environmental ambition

Let’s clarify one thing; the aviation sector wants to become and will become greener. The Belgian aviation industry has been making efforts for more than 20 […]
1 April 2022

The journey to net zero emissions for travel accommodations

“The greatest threat to our planet is the belief that someone else will save it,” Robert Swan once said. And, in this one brilliant sentence, he […]
15 March 2022

Cycling, EuroVelo and TEN-T: European transport’s unmissable opportunity

Here are two maps of Europe. What do you see? You would be correct to guess that both are transport maps. Both depict major transportation routes […]
2 March 2022

If not now, when?

Climate Change has arrived, and it is here to stay. We have failed to slow, let alone reverse, the accumulation of greenhouse gases in our atmosphere. […]
1 March 2022

Reimagining the way we travel to address climate change: Cycling tourism as an ally

ECF takes a look at how more cycling can help the tourism sector not only reduce its CO2 emissions, but also encourage biodiversity regeneration. Europe will […]
15 February 2022

Competition is good for sustainability

Transitioning to a sustainable and more circular economy is an increasingly urgent business. As demand for goods and services increases and barriers to entry are low, […]
14 February 2022

Toulouse Declaration. Europe’s joint step towards net zero aviation by 2050 ultimately requires global action

Recently more than 35 European countries and 146 industry stakeholder groups representing thousands of companies – including A4E airlines, signed the Toulouse Declaration — paving the […]
2 February 2022

Time to get real on rail ticketing

For many years and almost as many Brussels political cycles, the modal shift of passenger transport from air to rail has been a political priority for […]
2 February 2022

Responsible Tourism is an inclusive movement

Responsible Tourism is a very broad movement, resulting from developments in the late 1990s when the UK’s Association of Independent Tour Operators adopted a commitment to […]
19 January 2022

Ghenna and Timket: Colourful cultural and religious festivities in Ethiopia

Ghenna (ገና) and Timket (ጥምቀት) are synonymous to Christmas and Epiphany, respectively, in the official working language Amharic with their unique Ethiopian features and calendar. In […]
17 January 2022

Europe’s travel & tourism in 2022: Beyond uncertainty there is hope

For two years now Europe’s travel and tourism sectors have been battling uncertainty due to Covid-19. While the situation is nowhere near as bleak as spring […]
4 January 2022

What does Covid teach us about Climate Change?

As we enter the second year of what Biden has characterised as humanity’s critical decade, we need to reflect on our progress tackling the three major […]
29 December 2021

Making tourism stronger and ready for the future

This has been another challenging year for our societies, our economies and tourism. Many millions of jobs and businesses remain in peril, at the mercy of […]
17 December 2021

No rest for European hospitality: Businesses in the sector again seriously affected by Covid-19 restrictions ahead of the holiday season

Almost two years after the pandemic upended our lives and shook our industry in its foundation, European hospitality is still the hardest hit. After a short-lived […]
16 December 2021

Today marks the 30th anniversary of Kazakhstan’s Independence

December 16, 2021, marks the 30th anniversary of Kazakhstan’s independence. Today, my country is a responsible participant in international community and makes an important contribution to […]
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