Soft Drinks.


Nicholas Hodac is the Director General of UNESDA Soft Drinks Europe since October 2019. He leads the Brussels-based EU association representing the European soft drinks industry with 23 national members and 9 corporate members. Within UNESDA’s remit are a wide range of soft drinks including squashes, still drinks, carbonates, powders, fruit drinks, iced teas, iced coffees, syrups, energy drinks and sports drinks. The areas of priority for Mr. Hodac are Sustainability (e.g. packaging, plastic, collection) and Responsibility (e.g. nutrition, health, sugar reduction, labelling) which form the core of UNESDA’s Aspirations for 2019-2024. Previously, Mr. Hodac was Government and Regulatory Affairs Executive for IBM Europe and leading on issues such as Artificial Intelligence and Trade policy. Prior to joining IBM Europe, Mr. Hodac worked for Ford of Europe as Head of the Brussels EU Affairs Office and for General Motors Europe.

21 November 2022

Target packaging waste, not packaging circularity

We are just a couple of weeks away from the publication by the European Commission of one of the most important pieces of EU legislation for […]
26 October 2022

Beverage industry asks European Commission to reconsider mandatory reuse targets

Four leading European beverage associations, European Fruit Juice Association (AIJN), The Brewers of Europe, Natural Mineral Waters Europe and UNESDA Soft Drinks Europe have united in […]
13 September 2022

SMEs in the beverage industry call for fairer access to recycled PET

In the EU, recycled PET is becoming harder to come by and, consequently, more expensive. The reason is everybody wants qualitative recycled PET from beverage bottles […]
29 June 2022

Europe’s soft drinks industry has achieved a 17.7% reduction in average added sugars since 2015

Just one year after releasing ambitious new health and nutrition commitments, UNESDA Soft Drinks Europe announces that the European soft drinks sector has delivered a further […]
4 May 2022

EU packaging sector and NGOs call on lawmakers to enable the right policies for a circular economy

The packaging sector in the European Union (EU) is calling on lawmakers to create the right enabling policy framework to help accelerate the transition to a […]
20 February 2022

Fully circular beverage packaging by 2030 might be compromised without a strong EU support

A successful and efficient circular economy for beverage packaging will ultimately depend on the European Union’s (EU) support in creating the right enablers for the soft […]
21 January 2022

Coca-Cola and PepsiCo urge UN to create new treaty on plastic pollution

Seventy business operators, including Coca-Cola and PepsiCo have issued a joint statement urging the United Nations (UN) to create an ambitious treaty based on a circular […]
3 January 2022

Beverage cartons to be made of recycled or renewable materials by 2030

Beverage carton producers have pledged to make cartons from 100% renewable and recycled material, as well as cutting down on their plastic consumption by 2030. One […]
13 December 2021

Suntory Group to introduce 100% plant-based PET bottle prototypes

Suntory Group announced last week the launch of a new plant-based bottle prototype for its Orangina brand in Europe, along with its best-selling bottled mineral water […]
2 December 2021

Coca-Cola in Europe confirms net zero emissions goal by 2040

Coca-Cola in Europe* today announced its continued progress to reduce its climate impact and, as a result, its ambition to achieve Net Zero greenhouse gas (GHG) […]
14 October 2021

Nicholas Hodac: “The future of sustainable food systems is in our hands”

The 2nd edition of the Farm to Fork Conference starts today in Brussels, an event focusing on the initiatives linked to the EU Farm to Fork […]
6 October 2021

New Deposit Refund Systems in the EU key to achieving a Circular Economy for beverage packaging

Natural Mineral Waters Europe, UNESDA Soft Drinks Europe, and Zero Waste Europe urge the EU to acknowledge the role of Deposit-Refund Systems (DRS) and support the […]
20 August 2021

The history of Coca Cola, where it was banned and why?

The iconic red and white label of the renowned fizzy drink is recognised throughout the world. Coca-Cola, the long reigning champion of the world’s most popular […]
14 July 2021

To give every bottle a second life, the beverage industry demands a “priority access” to its recycled plastic material

The non-alcoholic beverage industry calls on the European Commission for “priority access” to its recycled plastic (PET) material, or a similar mechanism that guarantees “right of first refusal”, […]
6 July 2021

Nicholas Hodac: “European consumers are changing preferences towards more healthier drinks”

Covid-19 has turned the world upside down and challenged different sectors, with the food and drink industry being one of the most affected. Alone in the […]
29 June 2021

Europe’s soft drinks industry to reduce added sugars by another 10%

UNESDA, the association representing Europe’s soft drinks industry, announces today enhanced health and nutrition commitments to continue to help Europeans manage their intake of added sugars […]
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