The Tashkent International Tourism Fair Tourism on the Silk Road will return from 27 to 29 November 2025 for a landmark thirtieth edition. The event, widely regarded as the most influential tourism fair in Central Asia, will once again take place at the CAEx International Exhibition Centre in the capital of Uzbekistan. Organised by the Ministry of Ecology, Environmental Protection and Climate Change, the Tourism Committee, the SI “National PR Centre” and the SUE “Interforum”, the fair enjoys the long-standing support of Uzbekistan Airways as its general partner.
Over three decades, the Tashkent International Tourism Fair, known by its acronym TITF, has become a central meeting point for the global travel industry. It is held each year with the official backing of the UN World Tourism Organisation, which has recognised its role as an important catalyst for regional and international tourism development. Its influence now extends far beyond Central Asia and serves as a key platform for cooperation, knowledge sharing and tourism promotion.
“Travel Tomorrow is thrilled to be the official media partner of TITF. Uzbekistan is one of the most dynamic tourism destinations of the moment and the thirtieth edition of the fair will be an exceptional opportunity to highlight the country’s cultural richness, its investment in sustainable development and its growing role on the global tourism map,” said António Buscardini, Publisher and Editor-in-Chief of Travel Tomorrow.
The 2024 edition demonstrated the fair’s rising profile. More than 1,500 participants attended from both local and international organisations, while the Hosted Buyers programme welcomed seven foreign and more than thirty local tour operators. Visitor numbers surpassed 13,500, drawn from thirty countries across several continents. Last year’s fair also resulted in more than eight thousand signed agreements and more than twenty thousand negotiations between travel industry representatives. These figures underline the standing of TITF as a major platform for business exchange and sector innovation.
The 2025 fair is expected to bring together an even broader range of travel professionals. Delegates will include representatives from tourism boards, tour operators, transport companies, hotel groups, educational institutions and diplomatic circles. MICE tourism, which Uzbekistan is actively developing as part of its wider tourism strategy, will be strongly represented.
A large-scale tourism exhibition will showcase the products and services of more than three hundred companies from around the world. Culinary culture will also play a prominent role through a dedicated gastro bazaar, featuring more than one hundred and forty chefs. A specialised Media Campus will serve as an interactive platform for journalists, bloggers and specialists in tourism promotion. The programme will also include thematic forums on aviation, environmental challenges, tourism education and pilgrimage travel.
Business-to-business meetings will remain a central feature, with private companies from various countries invited to negotiate partnerships and explore new opportunities. Exhibitions of handicrafts and tourism services, along with round table discussions, will contribute to a diverse and engaging programme.
Up to fifteen thousand visitors are expected to attend TITF 2025, including Uzbek residents and guests from the Commonwealth of Independent States, Asia and Europe. For many, the fair will offer an opportunity to discover new destinations, explore local culture and learn about emerging tourism locations across Uzbekistan’s regions.
Uzbekistan’s broader tourism ambitions
The organisation of major international events such as TITF forms part of a much larger national strategy for sustainable tourism development. Uzbekistan is working to diversify its tourism offerings in order to avoid overtourism and preserve its cultural and natural heritage. The country is placing particular emphasis on adventure tourism, agriculture tourism and the expansion of the MICE sector, which combines business experiences with leisure opportunities.
The Ministry of Transportation is collaborating with tourism authorities to increase domestic flights and train routes, making it easier for visitors to travel freely across the country. Ensuring that infrastructure keeps pace with rising international arrivals has become a national priority.
Uzbekistan is expanding hotel capacity and encouraging investment through financial incentives. Owners of four and five-star hotels receive up to six thousand dollars for every room they build, provided they comply with sustainability regulations and pass inspection.
To address language barriers, tourism professionals now benefit from short training programmes and from a new tourism academy established in partnership with UN Tourism. These courses equip the industry with essential skills while strengthening service quality nationwide.
Looking ahead to 2030, Uzbekistan aims to welcome fifteen million tourists annually while preserving UNESCO sites and natural landscapes. To distribute visitor flows more evenly and avoid pressure on major destinations, new ski resorts are being developed, and agricultural experiences are expanding. Interest in apple and grape harvesting is drawing tourists toward lesser-visited regions. Trade centres and malls dedicated to national artisan products are also being created to support local crafts and promote Uzbek culture.
Uzbekistan’s long-term strategy includes greater visibility for UNESCO heritage and the development of luxury tourism. The country is positioning itself as one of the most promising and fast-evolving destinations in the region. By managing growth responsibly, Uzbekistan is transforming the challenges of overtourism into opportunities for sustainable development and international cooperation.
