Pierre Marcolini, the famous Belgian chocolatier from Charleroi, has been voted the best pastry chef in the world during the virtual edition of the World Pastry Stars (WPS) 2020 awards, the most important international competition dedicated to pastry chefs.
On Monday, WPS’ jury of independent journalists voted unanimously for Marcolini, declaring that the award was a tribute to the chocolatier who has promoted the value of his profession through his creativity, his products, and his commercial and business value. The award comes as House Pierre Marcolini celebrates its 25th anniversary.
Marcolini is recognized as the pioneer of the so-called bean-to-bar sourcing principle. He chooses his own cocoa beans to process them into chocolate in his studio in Haren.
The Belgian chocolatier started his first business in Kraainem (Brussels) back in 1995. That same year, he won the title of World Pastry Champion. Thanks to the help of the city’s investment fund, Marcolini was able to further develop his business internationally. Today, House Pierre Marcolini counts more than 40 stores in several countries including Belgium, France, the United Kingdom, Japan and China.