The European hospitality sector, represented by HOTREC, joined this week the Close the Glass Loop – a multi-stakeholder stewardship programme for glass packaging launched in June 2020. This platform has the objective to achieve a post-consumer glass container collection target of 90% by 2030, and to ensure that this is recycled into the container glass production loop to come back as a new packaging.
We fully support the promotion of sustainable, responsible and high-quality tourism. In particular, we encourage our members to use resources and deal with waste management in the best possible way in order to pursue new business development and improve daily operations.
Marie Audren, HOTREC Director General
Today, 76% of glass packaging placed on the EU market is collected for recycling. Close the Glass Loop is an industry platform to unite the glass collection and recycling value chain, and to establish a material stewardship programme that will result in more bottle-to-bottle recycling. We aim to increase the quantity and quality of available recycled glass – so that people don’t just recycle, but recycle more and better.
By recycling more and better, we can progress on new EU 2030 recycling targets and the UN Sustainable Development Goals, achieving sustainable growth opportunities in the Circular Economy.
“The collaboration with HOTREC will help us better understand the specific challenges and issues faced by Hotels, Restaurants, Bars and Cafés operators to collect & recycle glass. We want to be a solution-provider to their channel to improve the glass collection & recycling rates to contribute to the sector’s sustainability strategy” stated Adeline Farrelly, FEVE Secretary General, on behalf of Close the Glass Loop partners.
