The budget airline’s all-female band Véra was launched in March 2025 as a part of AirAsia’s marketing strategy. However, travellers are concerned about their safety aboard during in-flight performances.
In March 2025, AirAsia Thailand launched an all-female band named Véra consisting of five of its crew members. Their debut single, called “Tick-Tock (Say It)”, was released on social media and has proven to be quite the hit.
@flyairasia TICK-TOCK (say it) – Véra MUSIC VIDEO OUT NOW! #Vera #TickTock #FlyAirAsia ♬ original sound – Fly AirAsia
The song and general performance by flight attendants Pleng and Min and ground staff members Mind, Aimma, and Genne were meant as a marketing strategy to put AirAsia’s punctuality and attention to customers centre-stage.
However, more recently, Véra’s actions have been drawing criticism from passengers. One TikTok video in particular has been going viral and not necessarily for the right reasons. In the clip, made by a passenger on a domestic flight from Don Mueang to Phuket in Thailand, crew members, including Véra’s Aimma, can be seen dancing to Tick-Tock (Say It) aboard the plane, allegedly after service completion.
@poohwichu16 เต้นกลางอากาศไปเลยคร่า บริการทุกระดับ ประทับใจ Air Asia ✈️ #แอร์เอเชีย #airplane #airasia #เครื่องบิน #เที่ยวไปเรื่อย #เที่ยวไทย #phuket #ภูเก็ต #thailand #thailand🇹🇭 ♬ เสียงต้นฉบับ – ปูไทย อร่อยถึงใจเด็กไทยทุกคน – ปู ไปรคลัง
In the comment section of the video, many travellers have been leaving comments regarding the performance. While some found it to be amusing and diverting, praising the cabin crew’s dancing skills, others were less positive.
“In times of an emergency, not sure how trained they are to handle it though”, wrote one TikTok user.
“Just do plane maintenance properly and prevent delays. The cabin is cramped, and now they’re doing some kind of exposure performance? It’s pathetic”, a user wrote on X.
Overall, passengers seem to be concerned about the safety issues and the performance that might have been compromised. Instead of focusing on the passengers, the cabin crew was busy entertaining them, which might have turned out badly, according to many, in case of an emergency. Some passengers also insisted that such situations wouldn’t occur with airlines more concerned about regulations and criticised the revealing outfits worn by Véra’s members. The video, which was shared by TikTok user poohwichu16, was liked by Véra member Aimma, while AirAsia’s official account commented “Tick-Tock” below the video. However, no statement was released by the airline in order to address the criticism caused by the performance.
