Airbnb has launched a new offer including free tickets to matches in the Men’s FIFA World Cup 2026 in bookings at select properties across all 16 host cities. The deal comes alongside a range of exclusive fan experiences that the platform describes as bringing fans “closer to the pitch.”
Averaging $385 USD (around €332) per night, the relevant homes will be available to book over tournament dates taking place in each city, from group and knockout stages to the World Cup final.
Travellers who want to take advantage of the proposition can search for stays on match dates in June and July 2026 in a World Cup host city on the Airbnb app or Airbnb.com. Listings that include free tickets to a local game will feature a soccer ball icon as a highlight at the top of the listing page. The next step is to select travel dates, party size, and payment method to confirm the booking, and tickets for each guest in the party. Once confirmed, the property owner will share details on how to access the tickets, which Airbnb promises will be for premium seats.
“Airbnb hosts don’t just offer you a place to stay—they provide a more authentic way to experience a destination,” said Dave Stephenson, Chief Business Officer of Airbnb. “And this World Cup, they’re doing something extraordinary: helping fans follow their teams wherever the tournament takes them, with select homes including free tickets in every host city.”
The accommodation and match double whammy is not just a treat for visitors, Airbnb says, but also for hosts, for whom it means “something beyond hospitality.” In promotional material, the platform cites Federico Zimmerman, an Airbnb host in Dallas, Texas, who embraces the chance to welcome guests to a local game. “I grew up playing soccer—it’s been part of my life since I could walk. Getting to share that love of the game with guests, and actually get them into a World Cup match, is something I never could have imagined when I first listed my home on Airbnb. This is what hosting is all about,” Zimmerman said.
That enthusiasm has been tempered, though, in recent months—a period in which travel and hospitality stakeholders and sports commentators alike have expressed concerns over muted transport and hotel bookings, leading to fears over match attendance and atmosphere during a World Cup build-up that has been dominated by President Trump’s controversial foreign policies, immigration agenda, and travel restrictions.
Nonetheless, Airbnb has gone big on the sporting extravaganza. The platform has gifted over 1,300 free tickets—from surprise match experiences for guests already booked during the group stage, to tickets now included with select future stays in all host cities from group and knockout stages all the way to the final.
