French luxury brand Longchamp is making waves this spring with its first-ever surfboards. Part of the Spring/Summer “Catch the Parisian Wave” collection, these boards blend high fashion with adventure travel. They were created in collaboration with Shapers Club, a workshop in Marennes on France’s Atlantic coast, known for its expert surfboard craftsmanship. With only 40 boards worldwide, they are set to become rare collectibles designed for both style and performance.
@longchamp The new Longchamp Summer 2026 Collection is out: Catch the Parisian Wave. Surfboard energy encouraged. #LongchampSS26 #longchampCatchTheParisianWave ♬ sonido original – Longchamp
The team at Longchamp wanted to capture Parisian elegance and the joy of travel, creating a lifestyle where fashion and the experience of being on the water go hand in hand. “I imagined a muse gliding from spring into summer, seduced by the waves and the sun,” says creative director Sophie Delafontaine. “The surfboards bring that vision to life, combining fashion, adventure, and freedom.”
Every board is crafted from basswood, a traditional material valued for its durability and its connection to surf culture. Unlike the foam boards more commonly used today, basswood offers a tactile feel, stability, and long-lasting performance. Thomas Cardinal of Shapers Club worked closely with Longchamp to transform the Parisian aesthetic into a board that can truly be ridden. The result is a sustainable, collectible piece that subtly nods to craftsmanship and honours the roots of surfing.
With just 40 boards in existence, these surfboards are exceptionally exclusive. Two are now available in the U.S. at Longchamp’s SoHo and Fifth Avenue stores in New York City, each priced at €2,500. Their rarity has already caught the attention of travellers, fashion collectors, and adventurers who value unique experiences. If one of these rare boards were to meet its natural habitat, France’s Atlantic coast would be the perfect place. From the legendary waves of Biarritz to the powerful swells of Hossegor, the country’s surf culture offers iconic locations where style and sport meet.
Here are the best places to catch those waves:
Biarritz, the birthplace of French surfing
Hossegor, famous for its powerful Atlantic swells
@lena_stubner #hossegor #waves #surf #sunset #paradise ♬ Somewhere Over The Rainbow/What A Wonderful World – Israel Kamakawiwo'ole
Lacanau, a long sandy beach ideal for all levels
La Torche, in Brittany, with scenic coastline and historic surf culture
These beaches are more than just destinations, they’re part of France’s surf history. French surfing began in the 1950s in Biarritz, when adventurous locals first took to the waves on imported boards. Over the years, it quickly grew beyond a sport, evolving into a full lifestyle that blends athletic skill, coastal culture, and fashion. Today, surfing in France is as much about style and community as it is about catching waves, with iconic spots along the Atlantic coast shaping a vibrant surf scene.
For Longchamp, the surfboard project signals how luxury brands are increasingly moving beyond traditional fashion categories into lifestyle experiences. Produced in a limited run of 40 pieces, the collaboration with Shapers Club highlights the growing appeal of collectible objects that combine craftsmanship, sport, and design.
