Each year, Google reveals its lists of top trending searches, giving readers an overview of the world’s most popular keyword and topics in different categories. The lists show what people searched for the most, offering a representation of the current world’s situation, including our latest fears and questions.
1. Global searches
In general, the global top searches of 2021 are the following:
- Australia vs India
- India vs England
- IPL
- NBA
- Euro 2021
- Copa América
- India vs New Zealand
- T20 World Cup
- Squid Game
- DMX
2. United States
As for the United States, top 2021 searches highlight an increased interest in alternative assets like cryptocurrencies and NFTs, as well as economic insecurity, as proved by questions on stimulus checks. The NBA, which also ranked on the global list, topped the US trending search list. Finally, the popular Korean TV series Squid Game that dominated the US streaming rankings is lso on the list. Here are the overall top 10 trending searches in 2021 in the US:
- NBA
- DMX
- Gabby Petito
- Kyle Rittenhouse
- Brian Laundrie
- Mega Millions
- AMC Stock
- Stimulus Check
- Georgia Senate Race
- Squid Game
3. Belgium
The most popular search term in Belgium is “Euro 2021,” last year’s postponed European football Championship. Belgium’s national “Jupiler Pro League” football competition, the Eurovision 2021, and several covid-related keywords were also among the most searched for topics. The top 10 most googled terms in Belgium are:
- Euro 2021
- Jupiler Pro League
- The weather tomorrow
- Roland Garros
- QVAX
- Covid Safe Ticket
- Coronavirus
- MyHealthViewer
- Eurovision 2021
- Jurgen Conings
4. Italy
The Italian list is dominated by several sport-related searches, including football and tennis. There are also references to Covid-19 and to the entertainment sector.
- Serie A
- Europei
- Classroom
- Raffaella Carrà
- Champions League
- Roland Garros
- Christian Eriksen
- Wimbledon
- Green Pass
- Matteo Berrettini
5. France
Even in France, “Euro 2021” ranks first. The top 10 keywords also include several coronavirus-related terms, such as “pass sanitaire” and “confinement.”
- Euro 2021
- Attestation couvre-feu
- Ligue 1
- Roland Garros
- Vite ma dose
- Pass sanitaire
- France Suisse
- Confinement
- France Portugal
- Covid
