The Waldorf Astoria brand has opened its first property in Morocco inside the newly inaugurated Mohammed VI Tower, the tallest building in the country and the third tallest in Africa. The hotel, called Waldorf Astoria Rabat Salé, occupies part of the 55-storey skyscraper on the banks of the Bouregreg River between the cities of Rabat and Salé.
The tower, designed by architects Rafael de la-Hoz and Hakim Benjelloun, rises 250 metres above the Moroccan capital region and officially opened in April. The mixed-use development includes offices, apartments, retail space and the luxury hotel, which has become one of the project’s flagship tenants.
The opening marks the debut of the Waldorf Astoria brand in Rabat-Salé and reflects growing international investment in Morocco’s tourism and hospitality sector. Guy Hutchinson, President for the Middle East and Africa at Hilton, said Morocco is “one of the world’s most rapidly evolving destinations,” noting the country welcomed more than 18 million tourists in 2025. He added that Rabat is expected to play “a growing role in the national ambition to reach 20 million by 2030.”
“We are proud to bring the iconic Waldorf Astoria brand to Rabat-Salé, setting a new benchmark for refined luxury in Morocco’s capital. This opening marks an exciting new chapter for the brand as we continue to expand our luxury portfolio across key cities, offering discerning travellers unparalleled access to the heritage, artistry, and ambition that defines this destination,” Hutchinson added.
The hotel features 55 rooms and suites spread across the upper floors of the tower, with views stretching from the Bouregreg River to the Atlantic Ocean and the Maâmoura forest. Hilton said each room includes a dedicated personal concierge service. Interiors combine contemporary luxury with Moroccan craftsmanship and celestial-inspired design motifs.
According to Hilton, the property houses nearly 7,000 artworks, making it one of North Africa’s largest private art collections. Dining venues include Peacock Alley, the signature Waldorf Astoria lounge concept, as well as Aldabaran, a restaurant created in collaboration with French chef Alain Ducasse. Additional concepts include Brasserie Magnolia and a forthcoming pan-Asian venue called The Sapphire Room.
The spa and wellness facilities occupy the 31st and 32nd floors and include traditional Moroccan hammam treatments, as well as six specialised treatment rooms, a detoxifying Iyashi dome, a heated quartz sand table, an ice room and sauna. Beyond the spa, guests have access to an indoor pool, an ocean-facing infinity pool, a 24-hour gym and a relaxation lounge overlooking the Atlantic coast.
The opening also underscores Morocco’s wider ambitions to position itself as a regional hub for luxury tourism, business and international events. The Mohammed VI Tower, which appears on the country’s 200-dirham banknote, has been promoted by Moroccan officials as a symbol of economic modernisation and architectural ambition.
